Qumulo user personas

  • Client: Qumulo
  • Services: User research

Qumulo user personas
My goal was to create reliable and realistic representations of key Qumulo audience segments. The personas would be referenced by internal teams when developing solutions. Along with a data scientist, I conducted an initial demographic survey followed by in-depth user interviews. I analyzed quantitative and qualitative data to create personas, booklets, and posters.


My role

  • Research & Strategy
  • UX Design
  • Visual Design